Evidence-backed opportunity discovery · a service of M-Powered Marketing Solutions

Your business may be missing opportunities you can't see.

Prequire finds the overlooked problems affecting how customers, search engines, and AI assistants discover, evaluate, and contact your business. We show you the evidence, identify what matters most, and help you make and verify the improvements.

See a Sample Briefing Talk to David

What we discover

The problems hiding in plain sight

Found on your public website, read the way search engines and AI assistants read it — nothing changed to find them.

Hard to find & interpret

Your business and credentials aren't written in the machine-readable form search engines and AI assistants read directly, so those systems have to guess.

Proof that doesn't register

Client logos, outcomes, and credentials people trust but machines — and screen readers — can't read or verify.

Friction to the next step

Accessibility and usability gaps, and unclear paths to get in touch, that quietly cost you interested visitors.

Evidence & personalized briefings

We show you the proof, not vague promises

Instead of a pitch, you get a personalized briefing: a short report and a brief video that walk through exactly what we found on your public site — specific findings, each with dated evidence and a screenshot.

We don't measure or claim rankings, traffic, or whether any AI tool mentions you. We show what's observable today and what it would take to improve it.

Request your briefing

What's in a briefing

  • A plain-language report of each opportunity
  • Dated evidence and a screenshot per finding
  • A short, personal video walkthrough
  • The handful of things worth addressing first

Briefings are personalized to one business. Ask David for one for yours.

How it works

Discover → Prioritize → Implement → Verify

  1. Discover

    Prequire reviews your public site and gathers dated evidence of the opportunities — the technology-powered discovery, scanning, and AEO intelligence layer.

  2. Prioritize

    We score and rank what matters most, and explain why, so you spend effort where it counts first.

  3. Implement by M-Powered

    For direct clients, our operating company, M-Powered Marketing Solutions LLC, makes the website improvements and technical fixes — only what you approve, under your authorization.

  4. Verify

    We check the result against the evidence, before and after, so you can see what changed.

Prequire identifies and explains the opportunities. M-Powered implements them for our direct clients. You're never charged for a change you didn't approve.

Who we help

Owner-led businesses with real expertise

Professional-service firms, advisors, coaches, and local businesses whose credibility is real but doesn't yet come through online — the kind of business that benefits most when the right customers can find it, recognize it, and reach it.

Who's behind Prequire

David McKinney & M-Powered Marketing Solutions

Prequire is led by David McKinney and built and operated by M-Powered Marketing Solutions LLC, a boutique firm building for small businesses since 2006. Prequire is the discovery and intelligence service; M-Powered is the team that implements the improvements for our direct clients.

Where we're headed: Prequire is being built as a platform agencies can use to find prospects, scan sites, identify opportunities, and produce their own reports and briefings — bringing their own implementation teams. Available to direct clients today; the agency platform is planned and not yet generally available.

Prefer to start with a quick check?

Run a free AEO audit

A free, automated first look at how machine-readable your site is — 24 checks across content, schema, performance, and accessibility, scored in about 60 seconds. No signup to see your score.

Free AEO Audit · about 60 seconds

What you get: your AEO score (0–100) with a 24-check breakdown and prioritized fixes. Leave email blank to see results only; add it and we send the same report to your inbox. No credit card. Unsubscribe anytime.

For DIY operators & (soon) agencies

Prefer to run it yourself?

Prequire's self-serve software gives operators the same discovery and AEO tooling — the free audit, Agent Readiness check, llms.txt and schema generation, and citation monitoring — from $97/month, bring-your-own API keys, no markup on tokens. This is the hands-on path for people who want to own their AEO stack themselves.

Start monthly — $97/mo Sign in to the app

Planned: an agency platform

We're building Prequire into a platform agencies can use to prospect, scan, and brief their own clients with their own implementation teams. It's not generally available yet — tell David if you'd like to hear when it is.

Questions answered

FAQ

What does Prequire actually do?
Prequire reviews your public website the way search engines and AI assistants read it, and finds specific, evidence-backed opportunities — where your business and credentials are hard to find or interpret, where proof doesn't register, and where there's friction getting in touch. We show you the evidence, prioritize what matters, and (for direct clients) M-Powered implements the improvements.
Who implements the changes?
Prequire finds, explains, and prioritizes the opportunities. For direct clients, M-Powered Marketing Solutions LLC implements the website improvements — only what you approve, scoped and priced together on a short call. Prefer to run it yourself? The self-serve software is available from $97/month.
Is the free AEO audit really free?
Yes. The audit runs 24 checks across content quality, schema markup, performance, and accessibility in about 60 seconds. No signup is required to see your score. Add your email and we send the same report to your inbox.
Do you claim rankings, traffic, or AI citations?
No. We don't measure or promise rankings, traffic, or whether any AI tool mentions you. We show what's observable on your public site today, with dated evidence, and what it would take to improve it.
Can agencies use Prequire?
An agency platform — for agencies to prospect, scan, and brief their own clients with their own implementation teams — is planned and not yet generally available. Prequire serves direct clients today.

Clear contact options

Talk to David

Want your own briefing, or prefer to talk it through first? Reach David directly — no obligation.

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